Tesco Case Study

Digital signage brings a contemporary, new feel to Tesco's cafes!

Allen Creative

Goals & Objectives:
To produce an engaging case study style film with the addition of technical content in order to help promote their new Digital Signage service offering.

Our Approach:
Based on an interview led narrative and shot on DSLRs, we adopted a fluid movement style to help give the film visual interest in order to retain end-viewer retention. With the use of motion graphics to enhance the content, this film has been well received and praised by Tesco, Compass Group and, ofcourse, Allen Creative.



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