Pimoroni’s Jon and Paul challenged us with a brief to produce and deliver a film for PICADE within 24 hours. The project appeared in our October 2012 production news.
Product film planning around a clear deadline
The short schedule was part of the brief from the outset. For a project of this kind, the key planning questions are what the audience needs to understand, which material must be captured and who can approve the edit.
Our HDMIPi campaign film was a separate project involving Pimoroni and Cyntech. It provides a fuller example of our work around a technical product and its audience.
